Registering a Trademark in Maine
How state registration works in Maine, how it differs from a federal trademark, where to search the Maine register, and what to do before you file.
State vs. federal: what a Maine registration actually gets you
A Maine trademark registration is granted by the Maine Secretary of State and gives you rights inside Maine only. A federal registration from the United States Patent and Trademark Office gives you rights across all fifty states, the ability to use the ® symbol, a basis for suing in federal court, and a public record that other applicants will find when they run their own clearance searches.
State registration is usually cheaper and faster. It suits a business that trades in one state and has no plans to expand. It does not stop someone in another state from registering the same name federally and then asserting that federal registration against you. That asymmetry catches a lot of owners by surprise, and it is the single most important thing to understand before choosing between the two.
You also have common law rights from the moment you use a mark in commerce in a particular geographic area, even with no registration at all. Those rights are real but narrow, hard to prove, and limited to where you can show actual use.
Trademarks and the Maine economy
Maine's business base leans toward seafood and lobster, forestry and paper, craft food and beverage, and outdoor goods. Those sectors shape which classes matter locally: a business in one of them will usually be filing in the classes that cover its goods and the classes that cover the services it wraps around them, and conflicts tend to cluster there.
Trademark law itself is federal — the Lanham Act of 1946 governs registration and infringement nationwide, and it applies identically in Maine and everywhere else. What varies by state is the parallel state register, the fee, the forms, and how the state office handles examination. Maine's system sits alongside the federal one rather than replacing it.
Searching the Maine register
The Maine Secretary of State maintains the searchable state record:
Search the Maine trademark register →
Where the Maine trademark office is
Maine Secretary of State, Division of Corporations101 State House Station
Augusta, ME 04333
Confirm this address before mailing anything. Offices relocate and several states now require online filing. A paper application sent to a superseded address can be delayed or returned, and with it your filing date.
What to do once you are there:
- Search the exact name you want first.
- Then search each significant word on its own. A registration for one distinctive word can block a longer name built around it.
- Try obvious misspellings and sound-alikes. Registers are indexed by spelling, so a name that sounds identical but is spelled differently will not appear unless you search for it.
- Note that many state systems search business entity names and trademarks together, so some results will be company registrations rather than marks.
State systems are reorganised periodically. If that link no longer resolves, search for “Maine Secretary of State trademark search”.
Trademark filings from Maine, by the numbers
Drawn from our own index of the federal register, counting marks whose owner address of record is in Maine. Updated with each data refresh.
These count marks whose owner address of record is in Maine. Companies incorporated elsewhere — Delaware especially — may trade in Maine while filing under an out-of-state address, so treat this as a floor rather than a complete count.
The classes Maine files in most
Where the state's filings concentrate — and therefore where its register is most crowded.
| Class 35 · Advertising and business services | 2,602 marks |
|---|---|
| Class 41 · Education and entertainment services | 2,431 marks |
| Class 25 · Clothing | 2,141 marks |
| Class 42 · Computer and scientific services | 1,595 marks |
| Class 9 · Electrical and scientific apparatus, software | 1,565 marks |
If you are filing in one of these classes in Maine, expect more competition for a name than the national average would suggest.
Filing volume over the last decade
| 2017 | 789 filings |
|---|---|
| 2018 | 749 filings |
| 2019 | 738 filings |
| 2020 | 739 filings |
| 2021 | 793 filings |
| 2022 | 670 filings |
| 2023 | 755 filings |
| 2024 | 687 filings |
| 2025 | 737 filings |
| 2026 | 520 filings |
The most recent year is usually incomplete, since applications continue to be indexed after filing.
The most reused words in Maine marks
Words appearing across the largest number of Maine filings. A name built on one of these starts from a weaker position, because the term is already doing work for many other owners.
- MAINE981
- LOBSTER190
- GOOD150
- LIFE141
- BREWING130
- BEAN122
- HOME112
- FARM98
- TIME96
- HEALTH92
- FROM90
- PORTLAND89
Who holds the most marks in Maine
Owners of record with the largest portfolios in the state. These are the parties most likely to notice — and oppose — a new filing near their territory.
| AMERICAN CYANAMID COMPANY | 810 marks |
|---|---|
| LEVER BROTHERS COMPANY | 287 marks |
| McCain Foods USA, Inc. | 183 marks |
| Hajoca Corporation | 155 marks |
| American Cyanamid Company | 134 marks |
| Tom's of Maine, Inc. | 132 marks |
| Allagash Brewing Company | 128 marks |
| L. L. Bean, Inc. | 122 marks |
| Shipyard Brewing Company, LLC | 117 marks |
| L.L. Bean, Inc. | 115 marks |
Recently filed from Maine
The latest applications on record from owners in the state.
| HAVN | 20260907 · class 043 · live |
|---|---|
| STAY HYGGE | 20260907 · class 036 · live |
| IMAGICA | 20260904 · class 010 · live |
| IHYPE | 20260904 · class 041 · live |
| PIZZA PAPI | 20260904 · class 025,043 · live |
| LITEAF | 20260904 · class 018 · live |
| ROCME | 20260903 · class 014 · live |
| SPERA | 20260903 · class 014 · live |
| CRESTA | 20260902 · class 025 · live |
| LET CREATIVITY OUT TO PLAY | 20260902 · class 043 · live |
| GIVING ANIMALS VOICE PROVIDING INSIGHTS FOR CARE | 20260902 · class 041 · live |
| WORCESTER WREATH CO. | 20260902 · class 031 · live |
Major companies headquartered in Maine
The brands a Maine business is most likely to run into on the register — either as the owner of a conflicting mark, or as an example of how heavily a sector in this state is already trademarked. These are significant companies based in the state rather than a ranking, since revenue order shifts annually and headquarters move.
- IDEXX Laboratories
- WEX
- Hannaford
- L.L.Bean
- Unum (operations)
- Bath Iron Works
- Covetrus
- Camden National
- ImmuCell
- Poland Spring
- Oakhurst Dairy
- Sappi North America
Large companies file defensively, often across many classes and often for names never brought to market. If your name sits near one of these brands' territory, search before you build on it.
Trademark matters connected to Maine
"Maine Lobster" origin marketing ongoing
Maine lobster marketing bodies police origin claims on seafood, an area where certification marks and false designation of origin overlap. Sellers using "Maine" on lobster sourced elsewhere have been challenged repeatedly.
Summaries are for orientation only. Confirm any case detail against the docket or a primary source before relying on it.
How to get a trademark in Maine
-
Search the Maine state register
Go to the Maine Secretary of State search page and run the searches described above. This tells you whether the name is already claimed inside Maine — but only inside Maine.
-
Run a national search on TrademarkToolbox
The state register is the smaller half of the picture. Use the free national search to check the same name against millions of federal records, including sound-alikes, plurals, near-spellings and marks that contain your name with a generic word attached. Select the classes you plan to file in, run the full screen, and download the PDF report — that report is what you take to an attorney so they start with the conflicts already identified rather than billing you to find them.
-
Talk to a trademark attorney licensed in Maine
We do not rank attorneys on quality — but we publish something more useful. Our Top Trademark Attorneys in Maine list ranks attorneys by how many trademark registrations they have actually obtained for Maine businesses, drawn from USPTO records and updated with every data refresh. Filing volume is not a measure of quality, but it is a measure of experience: these are the attorneys who navigate this process most often.
See the Top Trademark Attorneys in Maine →
Two further sources worth using alongside it:
- Maine State Bar Association — operates or points to the state's official lawyer referral service
- USPTO guidance on hiring a trademark attorney
If you are not a US citizen or domiciled in the United States, the USPTO requires you to be represented by a US-licensed attorney to file. Even when it is optional, an attorney is who decides whether a conflict you found is fatal or workable — that judgement is the part software cannot do.